I have been thinking about my diet soda consumption a lot lately. I am a diet coke addict- and I'm not joking- it's an issue. I've been doing some research to help build my mental defense arsenal. I found this and it makes perfect sense to me:
In a 2008 study, for instance, women who drank water that was alternately sweetened with sugar and Splenda couldn't tell the difference -- but their brains could. Functional MRI (fMRI) brain scans revealed that even though both drinks lit up the brain's reward system, the sugar did so more completely.
"Your senses tell you there's something sweet that you're tasting, but your brain tells you, 'Actually, it's not as much of a reward as I expected,'" says Martin P. Paulus, MD, a professor of psychiatry at the University of California San Diego, and one of the authors of the study. "The consequence might be that the brain says, 'Well, I'll have more of this.'"
In other words, artificial sweeteners may spur drinkers -- or their brains -- to keep chasing a "high" that diet soda keeps forever just out of reach. It's not clear that this teasing effect can lead to dependence, but it's a possibility, Dr. Paulus says. "Artificial sweeteners have positive reinforcing effects -- meaning humans will work for it, like for other foods, alcohol, and even drugs of abuse," he says. "Whenever you have that, there is a potential that a subgroup of people ... will have a chance of getting addicted."
Here's the rest of the article if you're interested. http://www.cnn.com/2011/HEALTH/03/01...lth/index.html
In a 2008 study, for instance, women who drank water that was alternately sweetened with sugar and Splenda couldn't tell the difference -- but their brains could. Functional MRI (fMRI) brain scans revealed that even though both drinks lit up the brain's reward system, the sugar did so more completely.
"Your senses tell you there's something sweet that you're tasting, but your brain tells you, 'Actually, it's not as much of a reward as I expected,'" says Martin P. Paulus, MD, a professor of psychiatry at the University of California San Diego, and one of the authors of the study. "The consequence might be that the brain says, 'Well, I'll have more of this.'"
In other words, artificial sweeteners may spur drinkers -- or their brains -- to keep chasing a "high" that diet soda keeps forever just out of reach. It's not clear that this teasing effect can lead to dependence, but it's a possibility, Dr. Paulus says. "Artificial sweeteners have positive reinforcing effects -- meaning humans will work for it, like for other foods, alcohol, and even drugs of abuse," he says. "Whenever you have that, there is a potential that a subgroup of people ... will have a chance of getting addicted."
Here's the rest of the article if you're interested. http://www.cnn.com/2011/HEALTH/03/01...lth/index.html