
Originally Posted by
Aiseop
It really is a pretty simple and clear question. The argument was made that the market for gi is greater than no-gi. Ergo, if you are no-gi, are you hurting yourself. If the answer is no, then there is no reason not to move to no-gi. Thanks to B for answering.
I still think there's an image problem of coming out with that video but having the 9/3 ratio. Smells hypocritical. What you're suggesting makes Popovitch sound like a sell out. He belives one thing but money gets him another. I don't think that's the way you want to paint him.
If you are purely no gi and not a MMA gym, I'd be willing to wager you're going to have hard time unless you are a 10th planet affiliate. I'd be very impressed if you could name 10 no gi jiu jitsu gyms that aren't 10th planet gyms or MMA gyms.
If you are no-gi, are you hurting yourself? The answer is no for
some guys because they are phenomenal instructors and wise business men. But that's not counting how many 10th Planet schools have gone under or have jobs on the side to keep the business running. That's WITH brand recognition. While it's not 100% true that going no gi will hurt you, it's not 100% certain that going no gi will help you either. With the numbers the way they are, I would lean toward the idea that Popovitch would lose students and not necessarily gain new ones until the popularity of no gi matches the popularity of gi JJ. Some guys just love the gi. Keenan loves the gi. I practically guarantee if Atos became no gi only, he'd leave.
After visiting a few schools and seeing how the gi classes are packed and the no gi classes are bare, sometimes completely empty......I gotta say, Pablo isn't being a hypocrite. He's being a smart business man. Being a smart business man doesn't make you a sell out. It makes you a smart business man. He doesn't "believe in no gi." He prefers no gi. You can prefer one over the other while still teaching one more than the other. If I'm a chef, and I love sea urchin and foie gras, but most of my customers prefer beef, I'm going to have more beef options than anything. That's just smart business.
The numbers don't lie. No gi is gaining momentum, but the gi is still the larger market.